The concept for King Island Cloud Juice was conceived in 1993 when propietor, Duncan McFie noted a procession of friends taking advantage of his rain water tanks to replenish their drinking water instead of the town's water.

Duncan realised that this was an opportunity worth bottling and spent four years converting the concept into reality.

Collected on purpose-built roofs, it's filtered and treated with ultra-violet light to allow fans all over the world to enjoy its smooth clean taste.

People from London to Paris to New York and even King Island have turned on to the benefits of this clean, pure water, making Cloud Juice a healthy growing concern and Duncan a proud and very happy father of the company.